Church landing pages can increase web traffic to your church’s website. Today, churches continue to seek new ways to connect with the unchurched. Gone are the days where people would stop by and visit your church because it was close to where they lived. Today, people tend to ignore church, regardless of where it’s located. As church try to find new ways to connect with searching souls, online advertisement has become essential.
Churches have come to realize that online advertisement is essential to reaching younger generations with the gospel of Jesus. Everyday thousands of people living near the church are searching for spiritual answers to life’s biggest questions. Those churches ready to engage with these searching souls are primed for increased web traffic to their website. On the other hand, those churches ignoring those searching online will never experience increased web traffic. One of the best ways to increase web traffic to your church’s site is through the use of church landing pages.
Church Landing Pages
Church landing pages are simple pages on your church’s website. The only difference is they’re built to load fast. Also, they’re created around specific keywords. Landing pages work best when connected to an online advertisement. For example your church could have an advertisement for an upcoming VBS. The advertisement on Google could say, “Exciting VBS for kids”. But, when a person click on this ad, they do not want to be taken to your main church website. Instead, they want to be taken to a web page dedicated to your church’s VBS.
A landing page will help inform Google that your web page is a source of meaningful content for anyone searching for that term. Google is always scouring the internet, looking for the most relevant data. Church landing pages plays two purposes. First, it shares relevant data with those clicking on your church ads. Second, they help Google send those searching online for that keyword to your website.
Therefore, if you are looking for ways to increase web traffic to your church website, church landing pages could be what you’re missing.
Here to Help
If you’d like to learn more about church landing pages and how they can help your church, feel free to contact us. The experts at Missional Marketing are ready to do everything we can to help your church share the message of Jesus with the world. We are ready to help increase your church’s web traffic. If you’d like to know more, click HERE. You can also e-mail us at email@example.com